POTENTIAL IS PERSONAL…

WHAT YOU CAN SEE YOU CAN TRAIN, WHAT YOU CAN TRAIN YOU CAN BECOME.

Curious about working together?

Let’s have a conversation and see if there is a fit.


Shaun is an entrepreneur, coach, movement expert and founder of performance lifestyle brands Soulside, The Strong Heart Blueprint, Hatha Strong and The Natural Athlete Co.


Professional Certifications & Credentials

  • Yoga Alliance – RYT 500hr Registered Yoga Teacher
  • National Academy of Sports Medicine (NASM) – An industry leader in evidence-based fitness education:
    • Certified Personal Trainer (CPT)
    • Corrective Exercise Specialist (CES)
    • Performance Enhancement Specialist (PES)
    • Martial Arts Conditioning Specialist
  • American Council on Exercise (ACE) – Certified Personal Trainer (CPT)
  • AFAA – Aerobics & Fitness Association of America CPT
  • USAT – USA Triathlon Coach
  • Vedic Bodywork Association – Thai Massage / Myofascial Release

Advanced Education & Training

  • Budokon Yoga & Mobility – Rigorous and unique performance conditioning training with friends and founders Cameron and Melayne Shane
  • Olympic Training Center, San Diego – Advanced metabolic and performance training with Bob Seebohar, renowned sports dietitian and Olympic coach
  • Running Biomechanics Training – Through USA Triathlon Association, with a focus on efficient form, injury prevention, and performance
  • Cycle & Swim Biomechanics – Advanced form and technique refinement for endurance performance
  • Advanced Performance Nutrition & Recovery – Integrating sports science, supplementation, and personalized strategies for longevity and peak output
  • Landmark Education – Completion of the Forum, Wisdom Program, and Advanced Leadership Course
  • The Human Awareness Institute – Immersive training in emotional intelligence and interpersonal connection
  • The American Academy of Dramatic Arts – West (1988–91)

Holistic & Breathwork Practices

  • Wim Hof Method – Breathwork and cold exposure for nervous system regulation and resilience
  • Shamanic Breathwork – Exploratory practices in expanded states of consciousness and integrative healing

Key Influences & Teachers

Shaun’s inner circle includes a diverse array of mentors and colleagues.

Some of the most notable figures include:

  • Paul Chek – The Chek Institute – Holistic Health and Performance
  • Kelly Starrett – Mobility and Performance
  • Gunnar Peterson – Elite Strength Training and Conditioning
  • Bob Seebohar – Metabolic Efficiency Training
  • Grandmaster Doc Fai Wong – Choy Li Fut
  • Grandmaster Tony Somera – Giron Arnis Escrima
  • Guro Dan Inosanto – Inosanto Academy
  • Cameron Shane – Founder of Budokon Yoga and Mobility
  • Sean Phelps – Yoga & Movement
  • Tim Weske – Competition Fencing and modern stage combat
  • Bridgett McCarthy – Royal Ballet Company – Ballet and Dance Instruction
  • Sifu Donald & Cheryl Lynn Rubbo – Guang Ping Yang Tai Chi & Shaolin Tchaun
  • Master Kim – Taekwondo
  • The Fairtex Academy Trainers – Martial Arts
  • Ira & Val at the Zen Den – Sivananda Yoga
  • Bryan Kest – Founder of Power Yoga
  • Rusty Wells – Yoga Medicine
  • Thomas Sanchez – Jeet Kune Do